Today, our personal and professional networks have reached an unprecedented level of complexity. The last two decades of tech innovation have connected us to more people, across more communication channels, spanning a wider range of contexts than ever before. Our growing networks have become intractable to manage as individuals, let alone teams.The result is a paralysis around maintaining relationships that leaves us worse off in the modern era. At the heart of every business is relationships: the handshakes that close the big deal and the celebrations that follow. Despite being glued to our screens, we are still:dropping relevant communication threadswasting time on manual data entry taskslosing key network detailsfailing to match people with the right opportunities at the right timesand letting important relationships grow coldWe think teams across sales, capital allocation, and business development should get back to what matters: the people on the other side of the deal. The existing relationship management landscape calls for a new category that is just now possible: agentic products that autonomously manage complexity as your network co-pilot.

We envision Agentic Relationship Management as the next-generation of the CRM. Agentic describes products that leverage AI agents to learn from, understand, and act on behalf of the user. Agentic products mean the end of trying to wrangle network complexity by searching across spreadsheets and databases. Instead, your personalized agent knows your network better than you could by centralizing, enriching, recommending, and acting across your network workflows.
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